Heya friend!
Carl here. You signed up to receive updates about Ymir, the WordPress serverless DevOps platform that I’m building.
INTRO
Thank you to everyone who reached out after the report. Talking to a few people about doing a bit of consulting. I spent some time during the cycle on talking to people about that.
I've continued to have a decent amount of meetings during product week. So this kinda put a damper on product development this cycle. I'm starting to be a bit wary about meeting overload. I might have to start thinking more seriously about when people can schedule meetings with me if this continues.
Marketing week was better. I got a decent amount of things done. Wrote an article and did a Q&A video. I also had an idea of a marketing channel to try out. More on that in the marketing section.
PRODUCT
You can always view the history of Ymir's product development at https://ymirapp.com/changelog.
As I mentioned, this wasn't the most productive product cycle. The whole week, I worked on the Relay object cache for the Ymir plugin. I finished and committed it.
I didn't release the new plugin version yet though. I still need to do a bit more work to make sure I can test the code on GitHub. I also want to do some more testing to make sure there aren't any major issues.
MARKETING
For marketing week, most of my focus was on writing another article. Usually I try to do smaller articles so I can write them quickly. This one ended up being longer, and I joked about it on Twitter.
October 26th 2021
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The article wasn't on serverless for a change! Instead, I talked about page caching with a CDN. This is something Ymir does, but I noticed that not a lot of hosting companies or plugins did this. So I figured it'd be an interesting topic to talk about.
A look at WordPress page caching with a CDN >>
Outside of that, I recorded my Do the Woo podcast. Me and Till talked WooCommerce performance. It was really great conversation.
October 26th 2021
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Bob liked it so much that he asked us if we'd like to come on once a month. We both said yes, so that's great! It's a lot of work to produce a podcast. I'm really glad I can piggyback on someone else's as a marketing channel lol
I also did a Q&A video about CarlBoard. I'm surprised it took so long for someone to ask why I had that in the background haha
I didn't do any cold outreach this cycle. I hope to do some next cycle.
That said, I had an epiphany about a marketing channel I could use. It's doing webinars. I'm doing a Twitter poll for a week to see if there's any interest.
October 29th 2021
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I'm not sure how many responses I expect to get. But I don't want to spend a month or more working on it to only have no one show up. So the poll is step 1. Then I'll probably do a sign up form.
I'm aiming to do the webinar last week of November or first week of December. Not sure if it'll happen. But definitely want to try doing one this year.
BUSINESS
You can always view Ymir's up-to-date business metrics at ymirapp.com/open. They're updated every 10 minutes.
Everything is still pretty flat. I got one trial this cycle. It'll convert some time next cycle if all goes well. This would put me at 15 subscribers.
Otherwise, it's still pretty quiet. I had the most sign ups ever this month, so that's good. But I need to get more people to start a trial.
I've also had a few sales calls. I enjoy doing then, but it's a slow process. People seem eager and ready to start. But then they ghost for a few months lol
We'll see if I can finally convert someone with them.
Carl
Heya friend! Carl here. You signed up to receive updates about Ymir, the WordPress serverless DevOps platform that I’m building. INTRO Heya! I did it! I have my first case study 🥳 Otherwise, I had a good time at WordCamp Europe. I had some good discussions there about the state of the hosting industry. They make me feel good about the long-term viability of Ymir, but doesn't really help in the short run. There hasn't been a lot of movement on the product this month. I came from Europe with...
Heya friend! Carl here. You signed up to receive updates about Ymir, the WordPress serverless DevOps platform that I’m building. INTRO Heya! Ymir was a bit more in the back seat in May as I focused on consulting work. This is more important as I'm still losing customers. Ymir won't be a full-time endeavour any time soon. I still want to do reports every two weeks. That said, I might skip here and there if there's not much to talk about. Not my ideal scenario, but I'm running a marathon so I...
Heya friend! Carl here. You signed up to receive updates about Ymir, the WordPress serverless DevOps platform that I’m building. INTRO Heya! Quiet cycle. Now that I'm done with the maintenance work, I'm back to working on the product. I'm slowly working towards the project creation feature, but I wanted to work on something smaller first. I ended up deciding to work on an activity feed. It's not such a small feature that I could ship it in two weeks. But I was able to wrap up and ship the...